#journal

notes from
the build.

Practical guides on SEO, online stores and building software, written by the people who ship it.

featured#seo10.11.268 min read
How to get your website cited by ChatGPT and PerplexityAI answers now send real traffic. Here is the five-step checklist we run on every site we build.read article

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3 articles
#ecommerce10.11.267 min read
Shopify or a custom build? How we chose for three real clients
#engineering10.11.268 min read
What a fixed-scope MVP actually costs, and why